JUNC have been working with BHS for a number of years but Maison was significant as it represented a major shift in a premium direction for BHS.  From the initial brief, JUNC provided branding, brand guidelines, instore signage and set up artwork templates for over 80 packaging formats.

The Maison range consists of two collections, City and Boutique each with it's own unique range of products. Both Maison collections include bedding, bedroom accessories, furniture, dining, bathroomware and lighting.

Maison has proved a major success outselling previously endorsed brands.